Archive for the ‘SEO’ Category

Google Spam Fighter

Sunday, February 27th, 2011

Matt CuttsOn the Media followed up on the JC Penney link farm incident by interviewing Matt Cutts, head of the Google webspam team.

Matt produces YouTube videos, blog posts and makes public appearances to help identify the line between black hat and white hat SEO practices.

About 4 minutes long

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Gaming Google Has It’s Risk

Tuesday, February 1st, 2011

Bob Garfield of On the Media interviews David Segal of the New York Times on his article about gaming Google’s Page Rank. JC Penney was spotlighted and penalized by Google for black hat SEO practices.

About 6 minutes long

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